Net Promoter Score Benefits: How To Gain Useful Customer Reviews

Have you heard about the Net Promoter Score (NPS)?

If you haven’t, that’s probably because you’re already familiar with it, but you didn't know that's what it's called.

The Net Promoter Score is an online market research tool that comes in the form of a single survey question; usually, something like, 'How likely on a scale of 1 – 10 would you be to recommend our product and services.'